Covert Mind Control
Art of Embedded Commands Part 1
Dear Readers, In this Part we will Continue to discuss about "Covert Mind Control", as it is also one of the Important Chapters of Dark Psychology.
So Let's Start, with the Topic of "Art of Embedded Commands".
Another form of Covert Mind Control in practice today is the art of embedded commands. There are some similarities between the theory behind embedded commands and subliminal messaging in that the idea is to communicate with the subconscious without the subconscious mind really knowing what's going on.
The same principal has been applied in the theory that says you can teach yourself things in your sleep by running certain messages through earphones worn by the subject during sleep. This experiment has been run many times for a variety of different purposes.
Some people believe that a person can progress through a period of grief much more quickly through the use of such sleep therapy, while others swear that their knowledge of a foreign language has been drastically improved through letting their subconscious minds listen to narratives in the foreign language while the subject is sleeping.
Embedded commands work similarly but are instead words hidden within a larger pool of words in a way that influences the listener without the listener necessarily realizing there is influence or commanding going on. This kind of "Mind Control" is practiced most often and most recognizably in sales and marketing, especially online marketing in today's digital world.
Ads that follow this model of embedded messaging progress a lot like a specific argument in the mode of Aristotle's Logos, as has been briefly discussed. The Idea is to construct a series of statements that flow logically together and which lead the listener to end up at a point where the final argument seems like the only logical, rational conclusion to the series of arguments.
These arguments are designed to feel intuitive and natural as if nothing in the world could replace the obvious truth unfolding before you in the form of the logical procession of statements leading to a given answer.
In a marketing ad, the flow usually goes something like this.
You need something, you want something, and you have to get something that you do not already have. This need can be anything from being prettier, fitter, happier, better at getting things done at work, smarter, more impressive, etc.
The List can go on and on, according to any kind of product the marketer is trying to sell. The idea is to first inspire the viewer or reader or listener to realize a certain void in his/her life that needs to be filled. Most of the time, this need does not rally objectively exist in the way the ad will try to convince you it does, and with urgency.
Not only do you "need" whatever it is they tell you that you need, but you also need it immediately. Once the ad has you thinking about whatever it is you are lacking, they might employ another kind of tactic to throw in so that you are solidly trapped in this way of thinking that you need something.
There are several ways an ad will accomplish this. Some might show other people who have bought the product who are obviously much happier than you because of it. Others will employ the use of someone famous to tell you that you're crazy if you don't buy into the idea that you need this product, etc.
Others will entice the viewer or reader with images of the product itself in all its grandeur, usually a much-exaggerated depiction in terms of visual appeal. Think of the Tasty Zinger Burger Images that often accompany Fast food commercials.
At this point, the ad has hooked you insofar as your Interest. Next they have to pitch their answer to your dilemma. In other words, "Don't despair; we know you really need this thing. That's why we have this product for you m, and it will solve all of your Problems!"
From there, it is a matter of direct sales pitching that will utilize different combinations of tactics. Some will state that you only have limited time to take advantage of an offer. This prompts the sense of urgency in the potential buyer that they have to act fast, thereby encouraging an impulse buy.
Other ads will compare themselves to other competitor's prices and talk about how much better their products are than the competition, etc. All of this is designed with a specific process of covert mind control at work, which convinces the viewer or reader that they are making a rational decision when they decide to buy, even though the very idea of buying was implanted into their brain when they decided to read or watch.
In "Part 2 of Art of Embedded Commands" we will continue to discuss the techniques of Convert Mind Techniques.
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